About Us

Art Is In Cakes, Bakery & Supply - The Candyland Craft Store for Cake Decorators, Cookie Decorators, and Bakers in Little Rock, Arkansas and Beyond.

After 5 years of licensed bakery ownership, and 20 years of experience in the craft, Natalie began the steps necessary to open her own cake decorating supply store, called Art Is In Cakes Bakery & Supply.

Using her vast knowledge of technique and tools for the job, Natalie now hand selects the perfect cake decorating and cookie decorating products for her store front. 

"We are the Wonka Store for Decorators!"  Natalie takes great pride in sharing her knowledge of cake design, and she works hard to stay up to date on the newest trends and coolest tools.  She also loves the Mom and Pop Makers, Creators, and Small Manufacturer's in the states!
Natalie is semi-retired from custom cakes to allow her the freedom to focus all of her attention on the retail shop, the dedicated classroom, and the new generation of cake decorators needing support and tools.
She's also the lady behind Baking Up Profits™ Master Courses and the Creator of the Chef Equation™ App.
Find more details at https://www.chefequation.com.
*
*

 

We started out as custom studio licensed bakery, creating edible works of art.  Now we help others do the same by supplying the tools and tips of the cake and cookie decorating trade, and providing the classes to help others understand how to use those tools.
After 18 years of baking and decorating for others around the state, Natalie opened Natalie Madison's Artisan Cakes, LLC, a studio bakery in Little Rock, AR, January of 2013, to fill the need for highly detailed wedding cakes and 3D sculptural cakes.  The name was a bit of a mouthful, so recently she has rebranded to simply "Art Is In Cakes".  Natalie graduated from the University of Arkansas with a Bachelor's Degree in Art.  Besides working for local bakeries, she also spent several years at Dillard's, Inc., as an apparel and accessory designer, traveling the world, absorbing the art, cultures, and delicious cuisine from many different countries.  
Painting little ballerinas on a cake  3D Italian Mastiff Dog made entirely of chocolate cake Natalie's favorit 3D dragon cake with a 4 foot wingspan  
Interested in learning more about the Order Inquiry Process? 
Natalie uses her art and design background in all aspects of cake design. She looks for influence in art, through fashion, and in the patterns and objects in everyday life.  Her favorite subjects to recreate in an edible form?  Wild life and animals...from woodland creatures to bass fish to pups.  Her works have been published numerous times, both locally and internationally, and she's proud to be considered a professional in her industry.

 

Natalie is semi-retired from custom cakes to allow her the freedom to focus all of her attention on the retail shop, the dedicated classroom, and the new generation of cake decorators needing support and tools.

While she may be semi-retired, Natalie takes great pride in sharing her knowledge of cake design, and she works hard to stay up to date on the newest trends and coolest tools.